'Highlight the Remarkable' Campaign

Seen via some of my favourite web pages and absolutely cannot help but share.  Stabilo, the world’s largest manufacturer of highlighter pens literally highlights the women who played important roles in history and yet, stayed relatively invisible.  

The campaign changes that with a simple dash of yellow and has garnered incredible attention for all the right reasons. A massive brava!

katherine-jhonson.jpg
lise-meitner.jpg
edith-wilson.jpg